Mr Speaker, like all other political parties, Cope supports Census 2011. It is of vital importance that we do not fail this census. We owe it to each other to be successful. We owe it to the generations that follow us, and for us to be in the business of combating poverty, this census must be a world-class event.
Harold Macmillan, the famous Prime Minister who made the "Winds of Change" speech not far from here, in the House of Assembly dining room, was asked by a journalist, "What can most easily derail government from its course?" And he replied, "Events, my son, events."
This Census 2011 is a big event. It shows only government is on course. My question today is: Where is business South Africa? Have they been thrown off course, Macmillan style? In their advertising campaigns they always piggyback on major events, but so far they have been silent. I want to ask them today to use this event as an ingredient of their advertising campaigns.
Let's roll out - let's see the MTNs, Vodacoms, South African Breweries, ABSAs, FNBs and other big spenders popularise Census 2011. They will also benefit if this is successful. They owe it to South Africa to do what they did in the World Cup 2010 for soccer and what they are doing for World Cup rugby in New Zealand now.