The Strategic Plan for the 2010-2013 period addresses three broad areas, namely: . It aims to achieve demonstrable outcomes in the economy by focusing on the continuous prioritizing of sectors, the development and implementation of guidelines for the prioritization of cases, undertaking market enquiries in selected markets; . Increasing the competitive environment for economic activity by engaging with key stakeholders in the economy to influence policy formulation and decision-making; and . The realization of a high performance organization by developing and strengthening the management and leadership capability; implementing a knowledge management system and increasing staff retention and implementing a succession planning for staff.