. Establishing of the 2010 Special Project office to oversee outreach, awareness and positioning of the FPB during the FIFA World Cup and beyond; . Ensuring compliance by distributors, categorize distributors according to their needs and service; . Ensuring appointment of representatives and credible examiners; . Improving classification turnaround times (fast-track method to be put in place); . Strengthening relations with the FPB Stakeholders; and where possible enter into Memorandums of Understanding (MOUs); . Improving of handling of records in the organization, using electronic records and data storage platforms available; . Ensuring proper segmentation and targeting of the FPB clients; . Repositioning the FPB in the eyes of the public; . Ensuring greater participation of members of the public in the formulation of guidelines; . Greater focus on customer care and resolution of queries from distributors and other clients; . Increasing outreach and awareness using new media technologies.