. The strategy is ambitious and required a high level of skills, commitment and dedication from staff of the FPB; . Limited skills, abilities and commitment of staff to execute implementation; . Limited resources available - no budget increase expected from National Treasury for the next two to three years; . Lack of management of the organizational review process; . Limited knowledge of project management by the FPB; . Alignment of strategy responsibilities as closely as possible to existing skills and job requirements; . Lack of capacity and resources for the 2010 Project Office; . Lack of availability of the SAPS to assist in joint raids during the 2010 FIFA World Cup; . Absence of an industry body to represent industry at large (small and bigger players); . Absence of an effective and secure labeling system; . Absence of a diverse and differentiated classification model responsible to the multiplicity of distribution platforms; . Piracy/ distribution rights/ parallel importing; . Lack of transformation industry - need for introduction of BEE codes; . Lack of facilitation industry negotiations on fair industry rights regularly.